More Australians will be enticed to attend some of the Territory’s unique festivals and events in 2017 through Tourism NT funding grants.
will see $100,000 in funding for 17 events to be held across the Northern
Territory next year.
Minister for Tourism and Culture Lauren Moss said the funding would help with the interstate and international marketing of each event.
“The Territory hosts some of Australia’s best festivals and events including; theatre, cabaret, art, dance, live music, high calibre sporting events and cultural experiences,” Ms Moss said.
“Our festivals and events are quirky and unique and help build the Northern Territory’s reputation as a fun and adventurous holiday destination rich in art and culture.
“They help us encourage more Australians to ‘Do the NT’ and attract more visitors to all corners of the Northern Territory.”
program, smaller grants of up to $5,000 are available to help with marketing
for new and developing events such as regional community events, grants of up
to $10,000 for marketing of annual established events and grants of up to
$20,000 for innovative marketing of major events.
One event that will receive funding for the first time will be the Australian Masters Athletic Championships which will receive $5500 for interstate marketing activity.
Athletics NT General Manager John Bowden said the funding would provide crucial access to athletes across the country.
“Darwin has never hosted the Australian Masters Athletic Championships and we want to showcase all of the Territory’s wonderful sport, culture and tourism opportunities,” Mr Bowden said.
“The funding will allow us to advertise interstate so we can access athletes in a much better way.”
The initiative is part of the Government’s plan to drive the development of North Australia and build a $2.2 billion visitor economy by 2020.
A full list of recipients is attached.